Review of http://www.pariscreative.com

He has: 10 posts

Joined: Jul 2001

I have had my side business of pariscreative-dot-com for nearly 4 years now and until recently I have treated it truly as a second hand site. While I developed a neat flash site that remained for 3 years, I never tracked the site the way I should have.

So over the past month or so I have decided to go full force on this business and see how far I can really take it. Last month I initally designed a new site and it ranked up in the top 4 for my primarty KW search it got zilch in Google. My assumptions and it seems some confirmation has been that the content was too basic to make google like it.

So I developed the latest site at pariscreative.com and wanted you all to critique the site. It's core design is around CSS and SSIs (meta tags, menus) and per page strategic keyword placement. It's passed 508, W3C AAA, and XHTML transitioning, and now it's ready for the mass audience to tell me like it is.

Thanks in advance.

Lou Paris Jr

Megan's picture

She has: 11,421 posts

Joined: Jun 1999

Welcome to TWF, Lou!

This looks really good. Nice and clean and simple. I love the way you've designed this to be so effective - the content really stands out and that's exactly what you need the site to do. The design is attractive, but not to the point of being distracting. IMO, design is about communication above all else and your site does an excellent job in that reagard (visually, at least...).

A couple of small things:

  • The headers on the front page are way too big. In opera they're overlapping on the 3/4 lines respecitvely and it makes it a little too hard to read. I would make those a little smaller. The larger text does have a lot of impact though.
  • The bullets aren't lining up in Opera, Firefox, or IE. In IE and Opera they're about the same (too high), in Firefox they're too low.
  • On most pages, the content text is getting too close to the footer. Add a margin there.
  • The term "mediums" - will the audience understand what that means?
  • Text - I'm finding the writing style to be a little stilted and convoluted. Keep things simple, simple, simple, and easy to read. i.e. "Developing an effective website demands a number of standards and best practices to be followed. " could be "In order to develop an effecitve website a number of standards and best practices must be followed." immediately following that you have "Not only must the wbe design be visually appealing," Proofread! I'm finding a lot of little mistakes all over the site.
  • "Precise CSS Design" - again, will the audience know what that means? Probably not.
  • On the portfolio page, link the actual site text rather than using a [url] text to link it. I think that would be confusing to a lot of people. Same with the numbers in the print projects. What is "4"???

I think you might want to put in some more hooks here and there throughout the side that would lead people to contact you. This is really quite passive. They have to take the initiative to click that "contact" us link from the navbar. You could add a line to all of the "solutions" and "medium" pages to "contact us for a quote" or something like that.

Oooohh. Nice clean code Laughing out loud

He has: 10 posts

Joined: Jul 2001

Megan wrote: Welcome to TWF, Lou!

Thanks! Laughing out loud

Megan wrote: This looks really good. Nice and clean and simple. I love the way you've designed this to be so effective - the content really stands out and that's exactly what you need the site to do. The design is attractive, but not to the point of being distracting. IMO, design is about communication above all else and your site does an excellent job in that reagard (visually, at least...).

That is the goal, seems it is working so far.

Megan wrote: A couple of small things:
The headers on the front page are way too big. In opera they're overlapping on the 3/4 lines respecitvely and it makes it a little too hard to read. I would make those a little smaller. The larger text does have a lot of impact though.

Opera seems to be the worst since it uses verdana as it's system font, where FF and IE is Arial, so Opera is much larger. I jsut downsized the font and I don't think it comprimised the impact.

Megan wrote:
The bullets aren't lining up in Opera, Firefox, or IE. In IE and Opera they're about the same (too high), in Firefox they're too low.

I noticed and I have played around with this for a while. I am about to give up on them and go back to regular text. Any suggestions?

Megan wrote:
On most pages, the content text is getting too close to the footer. Add a margin there.

Agreed. Done!

Megan wrote:
The term "mediums" - will the audience understand what that means?

I was hoping that if people didn't know what mediums were, they can click on all the mentions of mediums to put it in their head. Maybe it ends up being a handicapp, opinions?

Megan wrote:
Text - I'm finding the writing style to be a little stilted and convoluted.

Yeah late night writing will do that to me, I still have a copy editor going over everything.

Megan wrote: On the portfolio page, link the actual site text rather than using a URL text to link it. I think that would be confusing to a lot of people. Same with the numbers in the print projects. What is "4"???

Reason I put some numbers in there is I was attempting to find a streamlined way to show different versions of items, more prevelant in prototypes and in print. I need to come up with a new idea.

Megan wrote: I think you might want to put in some more hooks here and there throughout the side that would lead people to contact you. This is really quite passive. They have to take the initiative to click that "contact" us link from the navbar. You could add a line to all of the "solutions" and "medium" pages to "contact us for a quote" or something like that.

Excellent idea, I didn't want to get too repetitive but it is a necessity in this case.

Megan wrote: Oooohh. Nice clean code Laughing out loud

Thanks. Smiling

robfenn wrote: I somehow doubt you have AAA. If you need clarification visit http://www.accessifyforum.com/

http://webxact3.watchfire.com/report.asp?t=2 reports A, AA, and AAA compliance. Link to a SC from Watchfire. The reason most likely it's AAA compliant with no auto checkpoint errors is because almost all the imagry is controlled by CSS (although one body image in methodology is there without CSS). Otherwise look at the site in Opera or FF with no style sheet applied, it's as clean as a whistle.

robfenn wrote: Under your website promotion you have made a typo. Please make sure you get someone to check your copy if i was looking for a website company i would lose all faith in your for that one mistake...if you can't look after yourself, can you look after me?

I see the error (I made a change ealier and didn't 2x check it. I do have my good friend doing come copy editing to make it better.

robfenn wrote: I like the design, its clean and fresh but i think the Portfolio section could do with a little more thought and inspiration. I would personally change the contact e-mail address so you don't look like a one man band...

Duly noted and changed. Smiling Although I tried to make the site to be autonomous when it came to being freelance, large, or small. That is why I omitted "I" "we" "us" and other telltale signs. Sometimes I am trying to hit up a company that wants a freelancer, sometimes I have to portray the big company.

robfenn wrote: Get working on those incoming links!

Working on it. Laughing out loud

Lou Paris Jr

Megan's picture

She has: 11,421 posts

Joined: Jun 1999

Just took a look at the old version - this is much better. That notecard concept was clever but not all that funcitonal.

robfenn's picture

He has: 471 posts

Joined: Jun 2005

I somehow doubt you have AAA. If you need clarification visit http://www.accessifyforum.com/

Under your website promotion you have made a typo. Please make sure you get someone to check your copy if i was looking for a website company i would lose all faith in your for that one mistake...if you can't look after yourself, can you look after me?

I like the design, its clean and fresh but i think the Portfolio section could do with a little more thought and inspiration. I would personally change the contact e-mail address so you don't look like a one man band...

You can remove all of these tags:

Get working on those incoming links!

-Rob

-Rob

They have: 35 posts

Joined: Jun 2004

<span class="hideobject">
<a href="site-map.shtml">SITE MAP</a>
</span>
'
What's this all about? Trying to full the crawlers, are we? Why don`t you show your site map to the world?

Anyway, the bullets are not in their place because of

list-style-image: url(images/bullet.gif)
'
...instead, you should do like...
list-style-type: none;
/*...*/
li {
background: url(images/bullet.gif)
/* some background positioning code here */
}
'
Overall a good site! I really like the fact that you don`t display the Eiffel Tower anywhere. When a site has Paris in its name, it surely displays the Eiffel tower, and I`m getting sick of it.

He has: 10 posts

Joined: Jul 2001

Tudor.b wrote:

<span class="hideobject">
<a href="site-map.shtml">SITE MAP</a>
</span>
'
What's this all about? Trying to full the crawlers, are we? Why don`t you show your site map to the world?

It is also at the footer unhiddden. The menu site map is so accessable viewers can jump right to the menu. Having the site menu at the top menu for regular viewers is not what I intended so thus it's hidden.

Tudor.b wrote: Anyway, the bullets are not in their place because of

list-style-image: url(images/bullet.gif)
'
...instead, you should do like...
list-style-type: none;
/*...*/
li {
background: url(images/bullet.gif)
/* some background positioning code here */
}
'

Doh didn't even recognize that earlier.

Tudor.b wrote:
Overall a good site! I really like the fact that you don`t display the Eiffel Tower anywhere. When a site has Paris in its name, it surely displays the Eiffel tower, and I`m getting sick of it.

LOL. Well I am Polish and the last name of Paris. To hell with the Eiffel Tower. Laughing out loud

Lou Paris Jr

They have: 14 posts

Joined: Oct 2005

The site looks beautiful, good work!

1) The layout could be little bit larger.
2) In the home page reduce the font size in the main content. Many people might not like the big size.

Best of luck with your site.

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He has: 10 posts

Joined: Jul 2001

Funny wrote: The site looks beautiful, good work!

Thanks. Laughing out loud

Funny wrote:
1) The layout could be little bit larger.
2) In the home page reduce the font size in the main content. Many people might not like the big size.

I chose a "thinner" layout because I wasn't throwing up paragraph after paragraph of copy. 550px seems like a nice size, and it sticks out more because it's "not what you'd expect"

Same goes with the larger highlighted text. Unexpected, but has impact. I don't think a standard sized font would make the topic "punch out" and the gradual reduction of size per paragraph I think makes a nice visual impact.

Lou Paris Jr

He has: 10 posts

Joined: Jul 2001

Well I chose a "thinner" layout because I wasn't throwing up paragraph after paragraph of copy. 550px seems like a nice size, and it sticks out more because it's "not what you'd expect"

Same goes with the larger highlighted text. Unexpected, but has impact. I don't think a standard sized font would make the topic "punch out" and the gradual reduction of size per paragraph I think makes a nice visual impact.

Lou Paris Jr

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