Niche website review: QUIT SMOKING
Hey Fellow Friends,
I've recently finished writing a new fairly
reasonable length sales letter for a brand new
unspoken formula for quitting smoking once and
for all using nothing but the unknown power of
one's mind.
I was pretty curious to hear peoples opinions on
what they thing about the site in general.
I'm not going to list of things I'd like to know,
just in your own very honest and sincere opinion.
Anyway, here's the site:
http://selfhelp.speedsuccess.com/quitsmoking
Thank you, and have a fantastic day.
Andre Vas
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Fluffi posted this at 10:32 — 8th April 2005.
He has: 38 posts
Joined: Sep 2004
I believe you are using the term 'site' a little too loosely here, more like a page. Like your previous efforts this is poorly coded (285 errors), poorly designed (your basic top to bottom is long, tedious, and lacks any real structure). For a front page your content is far too detailed, should be a good summary linking to pages of detail in specific areas. It doesn't look at all professional, which does not incline me to buy your product!
IMHO
RF
timjpriebe posted this at 12:43 — 8th April 2005.
He has: 2,667 posts
Joined: Dec 2004
Hey, Andre. Good subject matter for a page.
Unfortunately, there are a number of things wrong with the page.
First off, the page is way, way too long. Viewers of any site should rarely have to scroll down much, especially not on the first page. Something like forums would be an obvious exception to that rule.
The title of the page is really long. "How To QUIT Smoking Once And For All in Less Than 72 Hours -- Using This Embarrassingly Easy 4-Step Proven Breakthrough Formula... GUARANTEED or Your Money Back!" You should break it up a bit more. "How To QUIT Smoking Once And For All in Less Than 72 Hours" can be the main title. Underneath, in smaller text, put "Using This Embarrassingly Easy 4-Step Proven Breakthrough Formula" and then below that "GUARANTEED or Your Money Back!"
The bullet points are a great thing. I would make sure the front page keeps those bullet points you have at the top.
You should definitely break the pages up, though. Maybe a Welcome page with the bullet points at the top. Then a Facts and Graphs page with the facts and graphs broken up into subpages within that. Then maybe a Testimonial page with the letter from Andre Vas and Rick McCann. Then an Excerpt page and a Products page with each product listed, but having its own subpage with details.
Hopefully you get the idea.
Also, the highlighting has to go. Looks tacky.
Tim
http://www.tandswebdesign.com
F Stop posted this at 15:03 — 8th April 2005.
They have: 71 posts
Joined: Jan 2005
Holy Christ, you don't really expect someone to read all that do you?
*Goes to have a cigarette*
dojo posted this at 11:19 — 9th April 2005.
She has: 87 posts
Joined: Dec 2004
It's a "direct marketing" or something similar page. Known to break all design rules possible Anyway, I;ve read in the business the page is OK, but as the layout is concerned there's a lot to change.
I'm a bit tired of these pages, I see them anywhere, but it;s his choice, so as a designer I cannot say anything but best of luck with it
Roo posted this at 02:04 — 10th April 2005.
She has: 840 posts
Joined: Apr 1999
Ditto.
Huge in my face text that screams 'scam'.
Waaaaaaaaaaaaaay to much content all on one page, I lost interest before I even had a chance to get an interest in the first place.
Roo
Assassin posted this at 01:49 — 12th April 2005.
He has: 77 posts
Joined: Apr 2005
Yeah, I think someone might have mentioned this once or twice, but you need to shorten up the first page. Links are a beautiful new internet inovation that some people may have missed out on in their HTML courses. ok, but in all seriousness. You don't need scripting or css or any fancy tricks to make a decent navigation section of the site. Links going down the left side or across the top work beautifully. Just try to think of something that will make your site pretty. You want people to stop smoking? show them how pretty people that want them to stop smoking can be.
Assassin Band Website
Busy posted this at 11:30 — 12th April 2005.
He has: 6,151 posts
Joined: May 2001
Andre_Vas can you please review a few other sites, you have only reviewed one site yet posted two sections of your site for review.
As for this review, you say you're serioulsy interested in peoples opinions, yet your other thread you were given helpful and honest responses yet none were acted upon, you aknowledged the length problem yourself. We can't help you if you wont help yourself.
Both threads members have mentioned spam/scam, don't become a victim.
RAY,B. posted this at 16:56 — 12th April 2005.
He has: 18 posts
Joined: Feb 2005
I'm afraid I have to agree with all of the above, page is far too long to keep my attention, break it down into different pages, do away with the yellow highlights, it did have "THE SHOCK" factor with the pics of the lungs, keep those in.
Ray.
yourmanstan posted this at 23:00 — 15th April 2005.
They have: 8 posts
Joined: Apr 2005
this site looks like something i would get if i clicked on some spam i got in my email
rumka posted this at 12:36 — 16th April 2005.
They have: 3 posts
Joined: Apr 2005
I am also agree with all of them. I can not name this URL as a web site. There are no main menus, no colour shemes etc. Yes there are lots of information on your web site, but you should group and name them to let the visitors find the information easliy. That's also called usability of the site. There is too much to work on this site.
Good luck.
JeevesBond posted this at 11:42 — 17th April 2005.
He has: 3,956 posts
Joined: Jun 2002
Oh dear Andre... What're we going to do with you?
Seriously, does this stuff actually sell? "Using the power of your mind..." More like "You'd have to be out of your mind to buy this rubbish..."
This is tripe and it's playing upon peoples weaknesses, I've just given up smoking and know there is no easy way, there is no magic bullet, just the hard way.
Interestingly enough, your marketing approaches have some parallels with smoking:
There is NO easy way, stop ridiculing those that have given up, and exploiting those that are trying.
[edit]
This isn't a site review by the way... You just poked a sensitive nerve.
[/edit]
a Padded Cell our articles site!
lianabanana posted this at 14:50 — 19th April 2005.
They have: 9 posts
Joined: Apr 2005
I agree with the first post, your "site" is like a page. Get a navigation bar.
andy206uk posted this at 15:47 — 19th April 2005.
He has: 1,758 posts
Joined: Jul 2002
You'll find your site/page looks more professional if you switch to a nicer font like arial or verdana. Times New Roman is really out of fashion at the mo.
Andy
sp63 posted this at 18:21 — 19th April 2005.
They have: 9 posts
Joined: Apr 2005
Too much scrolling. You should split content in few pages, and like the others said get the navigation. Agree with Andy, change the font.
Btw my wife and me stopped smoking six months ago.
Bye,
SP
Andre_Vas posted this at 11:03 — 26th April 2005.
He has: 12 posts
Joined: Mar 2005
All these comments are greatly appreciated...
However they applied to the old version of the site, which
was almost totally changed!
Including the content, the length, etc...
As for length, we all know: LONG COPY OUTPULLS SHORT.
They may be people that don't want to read all that junk, but the
proportion to those that DO is larger.
~~~~~~~~~~~~~~~~~~~~~~~
For those that do think it's kind of "scam-ish", what would you change
on the letter to NOT make it "scam-ish"?
(I will now go and review some more sites as the moderator has instructed
me. )
Andre
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timjpriebe posted this at 12:04 — 26th April 2005.
He has: 2,667 posts
Joined: Dec 2004
Sorry, but on the internet, that is generally incorrect. Studies, including this one by Sun Microsystems show that users hate scrolling.
Here are some more related links:
http://www.nngroup.com/reports/intranet/guidelines/
http://www.useit.com/papers/webwriting/writing.html
http://www.useit.com/papers/webwriting/rewriting.html
Tim
http://www.tandswebdesign.com
Andre_Vas posted this at 10:57 — 27th April 2005.
He has: 12 posts
Joined: Mar 2005
Very useful and interesting website from Sun Microsystems.
However, having an open mind (just as you should), I know that it's the
long sales letters that "STATISTICALLY" and "PROVENLY" always, always,
ALWAYS outpull short ones on the internet.
Funny how: trafficsecrets.com (60+ page sales letter) made 1 million
in less than 18 hours.
Of course, I know! It's actually very difficult to have a long one, while
keeping the interest of the visitor.
Andre
Are YOU Using This Amazing Forum Software Yet?...
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Alkiguy posted this at 03:06 — 27th April 2005.
They have: 10 posts
Joined: Apr 2005
One of the hardest parts of building a website, sometimes, is coming up with content. You've got plenty of that. Just very poorly organized. Personally, I wouldn't read beyond the "Quit Smoking Box" on the first screen full. In that space, there needs to be something compelling the reader (err surfer) to surf on.
Honestly, it strikes me too much like the tons of spam I get everyday.
Busy posted this at 10:22 — 28th April 2005.
He has: 6,151 posts
Joined: May 2001
PLEASE review a few other sites as per the posting agreement, this is your second thread site for review and you have done one review only.
Everyone follows our simple guidelines to keep it fair and even for everyone, please do the same.
Even after proof has been given that long pages aren't liked you're still sticking to your guns, how many reviews (around the web) from folks have ever said "gee i love that love page", or "You need more info on there".
We, the reviewers have all said the same thing, its to long and looks like SPAM, we, the reviewers would be your potential customers, we, the reviewers are telling you what is turning us off from dealing with you.
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