How Does YouTube figure out the age and gender of viewers?
In the Insight pane, YouTube offers demographics:
How do they peg the viewer's age and gender?
I understand the location can be mapped to the IP, but this bewilders me...
| Attachment | Size |
|---|---|
| TWFdemographics122108.jpg | 19.76 KB |
kazimmerman posted this at 22:30 — 21st December 2008.
He has: 698 posts
Joined: Jul 2005
Well, I know registered users provide their birth date, and I would assume probably a gender as well. Obviously, this would only be able to record the data for registered users though. That's probably enough for a good statistical generalization, anyhow.
Kurtis
greg posted this at 23:16 — 21st December 2008.
He has: 1,581 posts
Joined: Nov 2005
Yeah it will have to be the registered users only. But I would "guess" ther are quite a "few" registered users .. enough for decent statistics anyway
uniteklasers posted this at 21:23 — 22nd December 2008.
They have: 6 posts
Joined: Dec 2008
That's interesting that there are more female users, and the most common age range is 45-54. I always stereotyped YouTube as being predominantly 18-25 year old males, but, no more. I think they would have to ask about gender in order to know for sure...but I don't know for sure since I've not registered an account before.
decibel.places posted this at 16:55 — 23rd December 2008.
He has: 1,494 posts
Joined: Jun 2008
I am sure the demographics change depending on the video.
This video is about Faith the miracle dog, who was on Oprah, so the demographics are not that surprising.
uniteklasers posted this at 17:37 — 9th January 2009.
They have: 6 posts
Joined: Dec 2008
Ah, well that makes much more sense lol.
Want to join the discussion? Create an account or log in if you already have one. Joining is fast, free and painless! We’ll even whisk you back here when you’ve finished.