Google.com
Hi All,
I was wondering how Google.com manages to offer all of their free services, yet be profitable?
I am interested in creating a website that offers free information yet I want it to a cashflow positive website.
Thanks in advance,
Jason
Busy posted this at 10:33 — 11th April 2005.
He has: 6,151 posts
Joined: May 2001
Google makes some of its money through it's Adwords, which is where people pay to have the ads on other people Adsence displays (and the right column of search results), its not just paying for x amount of ads, its keywords based on topics and costs the person x amount of dollars every display/click - can get very expensive for a person/company.
There are lots of free sites out there that dont earn a cent, there are others that have so many ads and banners and junk am surprised they make a cent.
Assassin posted this at 20:52 — 11th April 2005.
He has: 77 posts
Joined: Apr 2005
In short, google makes money for being google. Everyone wants to make money off their sites, so they look for advertisement. Well, google pays people to put the adds that people are paying them to put on pages to put on pages. confused? good, that's what they want!! jkjk
Anyway, advertisement is the key. There are tons of places that you can get good paying advertisement. Try http://www.paypopup.com and you can also use the google ads. The more ads, the more money!
Assassin Band Website
cpellizzi posted this at 00:27 — 13th April 2005.
He has: 57 posts
Joined: Apr 2005
Google gets paid everytime someone clicks one of the sponsored linkson their search engine. Everyone wants to advertise on google! Then you have people using AdSense to put google's sponsored links on their site so that they get paid, but really google is making most of the money, they only give a webmaster a portion of what the advertiser is paying.
Deadlock User Management System
ASP Coder posted this at 19:03 — 13th April 2005.
He has: 8 posts
Joined: Apr 2005
Google probably makes alot of money with adsense. Especially as you can only withdraw from the profit when it reaches $100.
I bet there is a tonne of people who started to use adsense, and then never got to $100. Money in the bank gaining interest for google.
Phillip Harrison
ASP Coder
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ebiz posted this at 02:23 — 14th April 2005.
They have: 3 posts
Joined: Apr 2005
In google's IPO it was revealed that more than 2/3 of their profit is coming from adwords and adsense. That is also why they are getting a little more concerned about click fraud.
For your free information site, using google adsense with a format that blends the ads (same background color for instance) into your content is best.
California CPA
mairving posted this at 12:20 — 14th April 2005.
They have: 2,256 posts
Joined: Feb 2001
First things first. First you have to have a site that everyone or a whole bunch of people want to go to. Then you can start figuring out how to make money. Google wouldn't make anything selling ads if no one visited them.
Mark Irving
I have a mind like a steel trap; it is rusty and illegal in 47 states
jjinno posted this at 18:41 — 17th April 2005.
They have: 18 posts
Joined: Jul 2004
There are many other ways besides ads for google to make money. In fact, google would still probably be able to rack in more than enough to stay operational from solely their "private investors".
See, google is more than just a search engine, it is a way to search. Because of this they are WELL funded by those who need to be able to search. Like large enterprises for instance.
Hence the google box. (http://www.google.com/enterprise/)
People have been dying to get ahold of information the way that google effortlessly seems to, and thus, the rich ones say "here have a few G's"...
Check out (http://www.google.com/help/features.html)
Talk about feature rich. And that is only on the ONLINE search. Mano Mano, Larry Page and Sergey Brin are definately worth the fame they have!
- Jinno
- Jinno
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"I hear and I forget. I see and I remember. I do and I understand." - Confucius
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