Any suggestions on this logo?

zhaoke's picture

They have: 8 posts

Joined: Jul 2007

Need your suggestions on this logo that i'm co-creating with my wife. Ty a lot!

Context:
http://islab.org
http://islab.org/irc/

Megan's picture

She has: 11,421 posts

Joined: Jun 1999

The penguin is a little on the small side here and on the webiste. It's hard ot see what it is. I mean, yo ucan tell it's a penguin but can't make out what he's wearing very well. The dressed up penguin is a good idea here though. It also looks to me that the penguin has a bit too much shading and effects - try to simply him a bit so you can see what he is without all the extra effects. Good logos are usually very simple and clean.

For the typeface, I'm not sure that the basic typewriter type font is a good choice here... I'm not sure what to suggest though. It needs to be something that works better with the style of the penguin.

Not a bad job though - it's a good start.

zhaoke's picture

They have: 8 posts

Joined: Jul 2007

Megan, i really appreciate u give me useful suggestions. i will consider designing a simple penguin with a better typeface.

He has: 16 posts

Joined: Jul 2007

Try drop shadow on the typeface to give it a little more dimension.

demonhale's picture

He has: 3,278 posts

Joined: May 2005

looks pretty ok, although at this size, the penguin looks a bit blotted, if your using this on a website, make it a bit larger. The main font looks pretty ok too, just make it a tad darker/deeper, and make the system text a little bigger.

This looks quite promising, but it will also depend on the type of business you're trying to portray. Maybe you can use the penguin as a site mascot, but make a separate corporate header logo for the site, which you can also use on your letterheads and envelopes, and other uses in the future...

zhaoke's picture

They have: 8 posts

Joined: Jul 2007

I have increased the size of penguin. thanks for separate corp header logo idea, Demonhale. Also thanks for kufr's idea. Smiling Any comments welcome.

He has: 1,758 posts

Joined: Jul 2002

Personally I would make the word 'system' the same size as the rest of the text. Because it's a light grey colour and very small it's really hard to read. Failing that, move the main text up a bit and increase the font size for the word system somewhat.

Andy

zhaoke's picture

They have: 8 posts

Joined: Jul 2007

Thank u, Andy, i have increased the font size of the word system.

The previous logo:

The current logo:

demonhale's picture

He has: 3,278 posts

Joined: May 2005

Ok, looks pretty fine now, you can try darkening the red and gray, then increase kerning of the bottom system text...

Ill try my version for you, and see if you like it...


Here it is...

zhaoke's picture

They have: 8 posts

Joined: Jul 2007

great, thanks for ur design, demonhale!

zhaoke's picture

They have: 8 posts

Joined: Jul 2007

Change the logo, ur comments welcome!

They have: 151 posts

Joined: Aug 2007

Hi there! Is your logo already in vector graphics? It would look better if you could have the original LOGO where you have the full penguin image. Also include the word "SYSTEM" for better branding. Make the penguin image symetrical with the text font. Just a suggestion Smiling

ClickXposure.com - PPC Management

sitesupport's picture

He has: 190 posts

Joined: Jun 2007

I like the bust of the panguin, but for someone who sees it for the first time it would be hard to tell what it is. You could make it with the full panguin and remove the feet and lower belly (but keep the wing showing 100%). Then slide the "system" under the penguin and Islab, so it's centered, keeping the font the same size but using the islab font.


I don't know what font that is so you'll have to change it.

They have: 23 posts

Joined: Aug 2007

I like Sitesupport's version but go with your gut.

They have: 20 posts

Joined: Sep 2007

It looks nice but "Islab" should also be written in bluish or grayish but prominant shade for showing determination because such type of contrast usualy give a non determined look.

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